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Typography II

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Project 1: "The Conversation" (3)
Description:
Students are to choose onf the supplied text by David Mamet and are to design 3 typographic compositions, each of which pushes the meaning of the text in a radically different direction.

Objectives:
a. to explore how typography creates and manipulates meaning
b. to structure the page for a conversation of 2 voices
c. to examine what role typeface choice, composition, scale and visual hierarchy play in the communication of the meaning.

Dimensions:
12.5 x 12.5 inches

Project 2: "Typographic Information Design" (5)
Description:
Transform a poorly designed example of tabular data into a piece of typographic information design that is clearly-organized and easy to use. Students are to redesign the MBTA Commuter Rail Schedule.

Objectives:
a. to analyze design from a user-centered prospective
b. to investigate how typographic contrast and hierarchy can clarify large amounts of visual data
c. to consider folding and the sequential nature of print design

Dimensions:
Page 8.1 x 12 inches; Whole 8.1 x 17 inches

Project 3: "Onomatopoeia" (2)
Description:
Consider letterforms as symbolic representations of sound, and investigate how typography can be used as a vehicle for interpreting pitch, rhythm, tempo, volume, and other musical concepts.

Objectives:
a. to explore the power of typography to repesent structure and form, separate from its capacity to contain meaning
b. to explore the word as a dynamic collection of interdependent letters
c. to explore the semantic propertied of scale, contrast, position, rotation and repetition

Dimensions:
44 x 6 inches

Project 4: "Artist Series" (6)
Description:
Students are to choose an artist and design an 8 page (or more) brochure containing the artist’s bio and work.

Objectives:
a. to learn about structuring a spread by developing a grid
b. to examine how the principles of consistency & variation play out through a sequence
c. to create & use typographic hierarchy

Dimensions:
Each page 5.0 x 7.0 inches; Each spread 5.0 x 14 inches



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